About HouseMart Group
Designed for Everyday Living, from Dubai to the GCC
About Us
About HouseMart Group
Founded in Dubai in 2016, HouseMart Group emerged with one clear purpose, to deliver culturally rooted, functional household products to the region. What began as a wholesale leadership business evolved into something larger.
We built HM Signature, Dallah Addar and home.ly, three distinct brands that elevate everyday living while honoring the heritage and culture of the Gulf.
Today, HouseMart Group stands for quality, design, practicality and authentic regional character. With 1500+ products across 8 categories, we supply retailers, hypermarkets, hotels and corporate clients across the GCC and beyond.
Our Vision
To evolve beyond a distributor into a brand that shapes everyday living across cultures, authentic, design led, and culturally relevant.
Our Mission
To design and deliver meaningful, functional, culturally inspired products for both retailers and consumers, raising the standard of modern home living through authenticity, quality and innovation.
Our Values
We stay true to our roots, letting regional stories and traditions shape modern living.
Every product reflects what matters to our communities while resonating with global sensibilities.
We blend beauty and practicality, creating designs that serve real needs and enrich daily life.
Reliability defines us. Every detail, product and promise upholds lasting trust.
We innovate fearlessly, yet remain anchored in heritage, excellence and integrity.
We redefine progress by creating meaningful solutions that improve how people live, not just how things look.